Job Description / Responsibilities:
Develop and implement SEO strategies to boost search rankings and website traffic.
Monitor website traffic and engagement to improve content performance.
Conduct keyword research and analyze competitors to find new opportunities.
Create and publish high-quality, engaging content for our target audience.
Ensure all content is accurate, error-free, and aligns with our brand voice.
Stay updated with the latest trends in SEO and digital marketing.
Perform content audits to ensure existing content meets SEO standards.
Help implement and track strategies to improve website performance and user experience.
Work with the marketing team to create content strategies that support our business goals.
Requirements:
Bachelor's degree in communications, marketing, journalism, literature, or a related field. Fresh graduates are welcome to apply.
Basic understanding of SEO principles and their application to content marketing.
Familiarity with SEO tools (e.g., Google Analytics, Ahrefs) and CMS (e.g., WordPress).
Excellent written and verbal communication skills in Bahasa Indonesia and English.
Highly organized, with a strong attention to detail and initiative.
Knowledge of CRO principles is a plus.
Good time management skills, including prioritizing and scheduling tasks.
Eager to learn new skills, diligent, and attentive to detail, with an analytical mindset and the ability to interpret data.